Tuesday, December 13, 2011

Trailer Trash: The Three Stooges

Theres no denying that in today's media, brand recognition is everything. In a world were we have seven different ways in instanteously send ideas to a dozen other people at the same time, you need something distinctly memorable to get peoples attention and hold on to it. Like it or not that means that remakes, reboots and revivals of older franchises are the front runners in entertainment, because they carry names that go back a ways in people's memories and make quick identification and easy marketing. As a result we get movies like "The Three Stooges".

I've got to admit I don't know what I was expecting. I had heard this was in development for a couple years, but I guess when I heard "Three Stooges Movie" I kept thinking back to that made for TV docudrama they about the guys who played the original stooges.

Having seen the trailer, I still don't know what to say. At first I was surprised that the film was taking place in the present rather than the Stooges original Great Depression setting, but then I remember that the Stooges had a C del trope That and Hollywood likes to have its cake and eat it too, mixing "classic" characters with modern styles and attitudes, often resulting in a mixed bag.

Best I can say is that the people behind the film did their homework, as the slapstick scenes feel like they're perfectly lifted right from the shorts, so its very much in the spirit of the original, for good and for bad. That and Moe gets to poke Snooki from Jersey Shore in the eyes. Bwhahaha! Yes, not since Curly dressed up as Hitler have the Stooges provided such biting, edgy humor that is relevant to our current culture!

Trailer Grade: C

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